Salary: Kshs 50k,

Our client is a leading tour operator in Kenya and the best for tour and travel agency for safaris packages. They are looking to hire a Social Media Coordinator responsible for managing all Social Media functions of the Company.

Responsibilities

  • Collaborate with all departments, to ensure content developed is in line with their marketing activities
  • Develop and manage content for both the websites and social media platforms to increase traffic into the social media pages and websites.
  • Monitor the number of hits made on the company’s website
  • Develop and execute the Company’s social media strategy
  • Working with marketing professionals to develop social media marketing campaigns
  • Interacting with customers and other stakeholders via the company’s website and other social media marketing tools and accounts such as Facebook, Instagram, Twitter, TikTok and Google Ads.
  • Use social media marketing tools to create, advertise and maintain the company’s brand through Engaging content, carousels, ads/stories, pixels, reels, conversational cards, hashtags, influencers, display ads, SEO/SEM (ads promoting stories or events), Emails, SMS, among others.
  • Measure the success of every social media campaign
  • Develop creative digital campaigns, using infographics as well as imagery to engage, inform and motivate our stakeholders and customers.
  • Promptly responding to all client queries on all social media platforms
  • Researching social media trends and informing management of changes that are relevant to the company’s marketing activities
  • Evaluate emerging technologies and provide thought leadership and perspective for adoption where appropriate
  • Attend educational conferences related to social media
  • Work with copywriters and designers to ensure content is informative and appealing
  • Communicate with industry professionals and influencers via social media to create a strong network
  • Develop, implement and manage our social media strategy by being responsible for; The social media content calendar, the social media roll out plan, content review, Influencer engagement, Campaign monitoring and evaluation, Tracking and measuring success

Job Requirements

  • Bachelor’s degree in Communication, Marketing, Public Relations, or a related field
  • Min 2-3 years of experience in Social Media Content Creation.
  • Experience in digital marketing, and video editing/videographer is an added advantage.
  • Knowledge of social media trends and a thirst for emerging social media technology.
  • Creativity and push for initiatives to support our social channels.
  • Experience with social media scheduling and content management tools
  • Organization, communication skills, and excellent attention to detail.
  • Management of timelines to ensure tasked objectives are complete.
  • Collaboration with the other departments to ensure tasked objectives are complete.

How to Apply

If you are up to the challenge, possess the necessary qualification and experience; please send your CV only quoting the job title on the email subject (Social Media Coordinator-Tourism) to vacancies@corporatestaffing.co.ke by 31st January 2023