Sales Training. Empower Your Sales Team To Deliver Results
Sales Training. Empower Your Sales Team, Achieve Your Targets!
Course Overview
Are you looking to transform your sales team into confident, consultative, and value-driven professionals?
Corporate Staffing Services delivers practical and personalized Sales & Business Development training tailored for companies operating in dynamic commercial environments—including those navigating B2B, public sector, or institutional sales.
This programme blends modern sales strategies with behavioral psychology and emotional intelligence to help your team close complex deals, influence multiple stakeholders, and build profitable long-term client relationships.
Our Proven Process
We follow a structured and results-driven approach:
- Training Needs Analysis – Have a Meeting Understand your sales team’s skill gaps and business goals
- Sales Profiling & Self-Assessment – Use psychological tools to enhance self-awareness and selling styles
- Custom Curriculum Design – Align content with your products, clients, and market dynamics
- Interactive Training Delivery – Instructor-led, hands-on sessions with real-world case studies
- Post-Training Coaching & Support – Reinforce skills through structured follow-up sessions for 90 days
Unique Value Proposition
Tailored for Commercial Realities: From institutional bidding to complex stakeholder management
Behavioral Science-Backed – Using scientific tools to improve team communication and client engagement
Focus on Long-Term Impact – Not just a training, but a transformation journey backed by coaching and follow-through
NITA-Accredited – Official certification and quality standards assured
Course Objectives
By the end of this programme, participants will:
- Navigate multi-stakeholder and long-cycle B2B sales with confidence
- Apply consultative selling and value-based selling frameworks
- Position technical or complex products with clarity and impact
- Manage key accounts for growth, loyalty, and referrals
- Build emotional and social intelligence for trust-based selling
Training Methodology
- Facilitator-led classroom or in-house sessions
- Sales role plays, simulations, and practical casework
- Toolkit provision for prospecting, closing, and account planning
- Interactive group exercises with individual feedback
- Post-training coaching and personal action plans
Personal Benefits
- Improved confidence and sales effectiveness
- Enhanced negotiation and objection-handling ability
- Deeper client rapport and influence skills
- Certification for professional development
Organizational Benefits
- Increased close rates and improved deal size
- Stronger client retention and reduced churn
- Improved sales forecasting and account planning
- A unified, client-focused commercial team
- Better stakeholder engagement, especially in public sector sales
Who Should Attend?
- Sales Executives and Account Managers
- Business Development and Commercial Teams
- Client Relationship Managers
- Tendering/Pre-Sales Professionals
- Technical Sales Staff
- SME Owners and Sales Leaders
Richard, a sales manager at a leading FMCG company, faced numerous challenges with his sales team. Here are some of the challenges that Richard’s sales team faced:
- Missed sales targets and low conversion rates: Sales team members found it difficult to turn leads into paying customers and could not meet the sales goals.
- Lacked critical product knowledge: The team did not understand the products they were selling.
- Inconsistent and ineffective sales techniques: Sales representatives were using a variety of approaches, often with little success.
- Poor customer relationships: Customer relationships suffered, leading to dissatisfied clients and reduced repeat business.
- Inadequate pipeline management: The sales team struggled to track their sales prospects effectively.
- Low team motivation and morale: The challenges and poor results demoralized the team impacting their performance and productivity.
Recognizing the need for a transformation, Richard turned to our customized sales training program tailored to his team’s specific needs. Our experienced sales trainer worked closely with Richard and his team, providing a personalized and impactful sales training experience.
How Our Sales Skills Training Transformed Richard’s Team:
- Tailored Training: We customized a sales training program to address these specific pain points.
- Comprehensive Training Modules: Our sales training modules covered many essential sales skills, including effective prospecting, persuasive communication, objection handling, negotiation techniques, and relationship building.
- Product Knowledge Enhancement: We provided in-depth product demonstrations and competitive analysis.
- Sales Techniques and Pipeline Management: We focused on refining the team’s sales techniques, introducing proven methodologies, and establishing effective pipeline management practices.
- Motivation and Morale Boost: Our sales skills training included motivational sessions and team-building exercises.
The Results?
Within a few months, Richard’s sales team underwent a remarkable transformation. They not only met their sales targets consistently but exceeded them. Conversion rates improved significantly, and the team developed a deep understanding of their products. They adopted modern, effective sales techniques, leading to lasting customer relationships.
Request For Information.
If your sales team is facing similar challenges, don’t let them continue to struggle. Schedule a free consultation today to learn how we can help you create a customized sales training program for your team. N.B: This training is NITA accredited and if you contribute to NITA, they can reimburse the training expenses.
Here is our client’s experience with our Practical Sales Training;
“Imagine doubling your sales revenue in just six months? That’s exactly what we achieved after implementing the skills we got from this CSS sales training program. Before this training, our sales people struggled to meet targets, needed more confidence in their abilities, and faced numerous roadblocks in the sales process.
In this training, our sales group was equipped with the latest techniques and strategies that empowered them to build stronger client relationships, close deals more effectively, and easily overcome objections. As a result, their performance skyrocketed, leading to a substantial increase in revenue and positioning us as an industry leader.” – John, Head of Sales, East Africa – Medical Industry.