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Senior Modern Trade Manager Job Haleon
Sales & Marketing Jobs, Haleon Jobs.
Key responsibilities
- Deliver sales plan for organized trade in Kenya.
- Develop and implementation of mutually agreed annual Customer Joint Business Plans within Kenya
- Take leadership in delivering JBPs and excellent account planning for top Modern Trade customers in rest of Sub-Saharan Africa.
- Build a roadmap for success in Institutional sales business in Sub-Saharan Africa.
- Grow our brands ahead of the categories, and win Market share.
- Develop strong customer relations within the identified channels to maximise business opportunities and grow the business
- Develop strong category growth fundamentals as bedrock of customer story telling and value creation.
- Effectively manage the Account P&L for maximum efficiency and effectiveness, disciplined G2N management and ROI management of all promotional activity
Key actions
- Effective use of the field sales team to ensure reach and share of voice in the marketplace with customers and in-store
- Monitor and analyse sales performance through market share data
- Generate action plans to correct areas of weakness and capitalise on areas of opportunity
- Drive external focus including regular field visits across customer, consumer, shopper and expert
- Track G2N ratios to ensure we are in line with our plan, unlock gross margin via Net Revenue Management activities
- Role model customer management for all other SSA markets.
- Use all available data to maximise sales within each area
- Ensure clear accounting between customers and Haleon through proper claim management
- Communicate effectively with senior management, peers, marketing and other departments
- Use our values and expectations to drive actions and decisions, role model values and expectations
Qualifications and skills Required
- A university degree
- 10 years Customer management/ Sales management/ Customer marketing experience
- Good communication and interpersonal skills
- Analytical skills
- Numerical and financial acumen
- Strong commercial understanding / experience
How to Apply
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