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Horeca Sales Representative Job
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Duties and Responsibilities
Sales & Business Development
- Identify, develop, and maintain strong business relationships with Hotels, Restaurants, Bars, Lounges, and Clubs within the assigned territory.
- Actively sell the company’s portfolio of alcoholic beverages (Wines & Spirits) to HORECA clients.
- Achieve and exceed monthly and quarterly sales targets.
- Introduce and successfully launch new brands and SKUs into the HORECA market.
- Conduct regular outlet visits to ensure product availability, visibility, and proper merchandising.
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Account Management
- Negotiate product listings, pricing, promotions, and menu placements with HORECA clients.
- Maintain accurate customer records, order histories, and follow-up schedules.
- Ensure high levels of customer satisfaction and long-term partnerships.
- Handle customer queries, complaints, and feedback professionally and promptly.
Promotions & Market Activation
- Plan and execute product tastings, promotions, and brand activations in collaboration with management.
- Educate customers and outlet staff on product knowledge, brand positioning, and serving suggestions.
- Monitor competitor activity and provide market intelligence to management.
Collections & Reporting
- Follow up on outstanding payments and ensure timely collections in line with company credit policies.
- Prepare and submit daily, weekly, and monthly sales reports.
- Track sales performance, stock movement, and customer trends.
Key Requirement Skills And Qualification
- Degree or Diploma in Sales, Marketing, Business Administration, or a related field.
- Minimum 2–3 years’ proven experience in sales and distribution of Alcoholic Beverages (Wines & Spirits).
- Strong experience specifically within the HORECA channel (Hotels, Restaurants & Bars).
- Demonstrated experience in launching and promoting new brands in the market.
- Strong negotiation, communication, and interpersonal skills.
- Fluent in spoken and written English with the ability to send professional emails to clients.
- Self-motivated, target-driven, and able to work independently in the field.
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HOW TO APPLY
If you meet the above qualifications, skills and experience share CV on jobs@britesmanagement.com
Interviews will be carried out on a rolling basis until the position is filled.
Only the shortlisted candidates will be contacted.
🚨 Before You Apply for This Job… Need Help With Your CV??
This job will attract 1000+ applicants.
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Subject: CV Review & Upgrade.
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