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Technical Sales Support Manager Job BASF
Agricultural Jobs. BASF East Africa Jobs
The successful candidate for the Technical Sales Support Manager – Broad Acre position will drive technical excellence and farmer engagement for BASF’s crop solutions. This role combines hands-on technical support with strategic relationship building, training, and market development. The successful candidate will lead farmer mapping and loyalty programs, manage demo trials, and provide in-field guidance throughout the crop cycle. This is a high-impact role for a technically skilled, customer-focused professional with strong agronomy expertise and a passion for delivering results.
Duties will include the following:
- Deliver technical training on broad acre products and crop knowledge to the sales team.
- Map and maintain an active database of broad acre farmers for strategic business development.
- Build and manage a farmers’ club and loyalty program to strengthen relationships and retention.
- Conduct daily farmer visits, understand needs, and recommend tailored BASF solutions.
- Ensure timely, error-free delivery of prescribed orders in collaboration with RSMs.
- Support farmers throughout the crop cycle, from land preparation to harvest.
- Manage demo trials, including pre-launch trials, and share performance reports with teams.
- Generate farmer testimonials and support marketing initiatives for BASF solutions.
- Investigate and resolve complaints promptly while maintaining high customer service standards.
- Compile trial data and commercial insights into actionable information for sales and marketing teams.
Qualifications
- BSc in Agronomy or Agriculture
- Minimum 5 years’ experience in broad acre crop segment in Kenya
- Strong crop protection and agronomy expertise, especially in row crops
- Proven farmer relationship management and solution-based approach
- Excellent analytical, technical, and entrepreneurial skills with high integrity and business acumen
How to Apply
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