Social Media Marketing & E-Commerce Assistant Job HiHome Appliances

Social Media Marketing and E-Commerce Assistant Job. Communication Jobs in Kenya

Are you a creative and tech-savvy marketing professional looking to make an impact in the dynamic world of home appliances and consumer electronics? We’re looking for a Social Media Marketing & E-Commerce Assistant to support our marketing team in driving both in-store and online growth.

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Key Responsibilities

• Develop Marketing Strategies: Collaborate with the Sales and Procurement Manager to develop comprehensive marketing strategies that align with the company’s goals and objectives.
• Product Promotion: Plan and execute marketing campaigns to promote various home appliances, including refrigerators, washing machines, air conditioners, kitchen appliances, phones, laptops and computers etc.
• Market Research: Conduct market research to identify consumer trends, competitor activities, and opportunities for product improvement. Use insights to inform marketing strategies and product development.
• Digital Marketing: Manage digital marketing channels, including social media, email marketing and online advertising to reach target audiences and drive engagement.
• Content Creation: Create compelling and relevant content for marketing materials, including product descriptions, blog posts, social media posts and website content.
• Advertising and Promotion: Coordinate advertising campaigns, both online and offline, including print ads, radio spots, TV commercials and sponsored events.
• Brand Management: Ensure consistent branding across all marketing materials and communications to maintain a strong brand identity and enhance brand recognition.
• Collaboration: Work closely with cross-functional teams, including Sales, Product Development and Customer Service, to ensure alignment and integration of marketing activities with overall business objectives.
• Performance Tracking: Monitor and analyze the performance of marketing campaigns and initiatives, using key metrics and analytic tools to measure effectiveness and identify areas for improvement.
• Budget Management: Assist in managing the marketing budget, tracking expenses and optimizing spending to maximize ROI.
• E-Commerce Platform Management: Manage and update the company’s E-Commerce platform, ensuring accurate product listings, engaging visuals, competitive pricing and seamless user experience to drive online sales.

Qualifications & Competencies

• Degree or Diploma in Marketing, Digital Media or a related field.
• Strong grasp of digital tools, analytics and online marketing platforms.
• Excellent writing, editing, and content creation skills.
• Detail-oriented with strong organizational and multitasking abilities.
• A team player with initiative and creativity.

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How to Apply

Interested candidates who meet the above criteria should send their CV and PORTFOLIO to hrkenya@hihomei.com with the subject: Social Media Marketing and E-Commerce Assistant.