Social Media Executive Job Dentsu

Communication Jobs. Dentsu Jobs

Key Responsibilities:

Social Media Management:

• Manage and monitor all assigned social media accounts (e.g., Facebook, Instagram, Twitter, TikTok, LinkedIn) on a daily basis.
• Schedule, publish, and manage posts, ensuring alignment with the brand tone and marketing objectives.
• Respond promptly to comments, messages, and queries across all platforms to foster community engagement.

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Content Creation:

• Write and edit creative, compelling, and platform-specific content that resonates with the target audience.
• Create a variety of content formats, including text posts, graphics, videos, and stories, ensuring consistency with brand identity.
• Use video editing and design tools (e.g., Canva, Adobe Premiere Pro, or equivalent software) to produce engaging visuals for social media.

Performance Analysis and Reporting:

• Track, analyze, and report on social media KPIs, including page growth, engagement rate, and share of voice (SOV).
• Use analytics tools (e.g., Meta Business Suite, Google Analytics, Emplifi) to derive insights and recommend improvements.
• Monitor trends and competitor activity to inform strategies for growth and innovation.

Campaign Execution:

• Collaborate with the broader marketing team to execute social media campaigns in line with overall marketing objectives.
• Support paid social campaigns by working with media buyers to ensure organic and paid efforts are aligned.

Collaboration and Innovation:

• Stay updated on social media trends, tools, and best practices, introducing innovative ideas for content and engagement.
• Work with cross-functional teams, including design, video production, and strategy, to deliver high-quality campaigns.
• Provide input on influencer collaborations, helping source and coordinate with potential brand ambassadors.

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How to Apply

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