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Do you ask yourself whether the digital marketing profession is the best decision? Does the idea of creating a marketing campaign, developing PPC strategies excites you, and do you love developing engaging content? If your answers are ‘yes’ then following…
If you are a digital marketer, you will realize that the industry is fast and unrelenting which requires you to be on you to think on your feet. For you to thrive and advance in the digital marketing world as…
“I came across the role of a project coordinator, applied, and was called for an interview. I was surprised to be asked if I was familiar with Microsoft Excel sheets. Of course, I have never seen the need to gain…
The digital world is the center of most activities because so many people are shop, do various transactions, and work online. Many companies are investing in digital marketing for them to stay relevant in customers’ minds, build a profitable brand,…
Did you know that 65% of businesses have accelerated their digital marketing due to the Covid-19 pandemic? Initially, people thought digital marketing was difficult until its secret was revealed. In fact, it is not even a secret; it is just…
Which most sought digital marketing skills should I master this year? What skills do I need to be a digital marketer? Which top skills are required to be an expert in digital marketing? Or which skills do I need to…
Why do professionals enroll in a digital marketing training or any other professional development? The answer is: to be competent in their work, develop new skills and take their career to the next level. I had a conversation with Morris,…
Mark lost his job and with his experience and a ton of reference letters, it was difficult to get a job because most of the companies were shut down. He had little experience in digital marketing and he volunteered to…
“We launched a start-up company the previous year but we have not been performing well in the market. I have been working in the marketing department and I suggested to the management that the business needed online exposure for us…
Joyce is one of the job seekers who has been struggling to get a job. Getting an interview was a tussle, leave alone getting a job. She had bills to pay, and a family to look after and the problems…
I know most of us to spend a lot of time online but a few know how to earn in the digital space. Rose is one of my great friends who struggled to get a job and she opted to…
‘My passion was to work in the marketing industry but I didn’t know where to start. I had been working as a front-office executive but my salary was unsatisfactory. A friend advised me to start online writing as a part-time…
‘My name is Grace, a marketing professional with 3 years experience. I have been working as a freelance writer for 2 years since I lost my job. I learned about digital marketing through a friend who guided me but now,…
‘Working as a marketing executive for the past 5 years has never been fulfilling. My friend earns 4 times my current salary and her secret is, to develop skills and look for other sources of income. After enrolling in an…
There are various ways to learning from observing, enrolling for a course to learning from your own. Digital marketing is one of the most in-demand skill by the employers because success of most business depend on digital marketing. To succeed…
Many ways lead to digital marketing! Some digital marketers begin in traditional marketing then later specialize. There is no specific background experience required for you to become a digital marketer, a specific set of skills is required. If you want…
Did you know that possessing excel skills can increase your earnings by 12%? Did you also know that 82% of jobs require Excel skills and Excel skills open the door to more jobs and careers? Excel is a versatile program…
Research indicates that 74% of marketing organizations face a critical talent shortage due to a lack of digital skills. There is therefore a huge gap and digital marketing skills and tools are essential when creating, analyzing, and implementing campaigns. With…
Think about the internet which has revolutionized the way you communicate and even buy products. As technology advances, so does the need for digital marketers. That is why taking a step to acquire digital marketing skills is essential as it…
Do you recall the telephone game? One message was passed through many people in line but at the end, the message would be different. Communication is an important aspect of our life and sometimes when we send a message, it…