Digital Marketer Job Fantom Group
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Role Overview: Seeking a commercially astute Digital Marketer to plan, execute, and optimize digital marketing initiatives that drive qualified lead generation, support revenue growth, and strengthen brand positioning.
Key Responsibilities:
- Develop and implement data-driven digital marketing strategies aligned with organizational growth targets.
- Generate, qualify, and nurture high-quality leads to support Business Development and sales teams.
- Plan, manage, and optimize digital campaigns across SEO, paid advertising, social media, and email marketing.
- Track, analyze, and report on campaign performance, conversion rates, cost per lead, and ROI.
- Collaborate closely with Business Development and Client Services teams to ensure effective lead conversion and client acquisition.
- Enhance brand visibility, digital presence, and market engagement in line with corporate standards.
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Key Performance Indicators (KPIs):
- Volume and quality of qualified leads generated.
- Lead-to-opportunity and lead-to-client conversion rates.
- Cost per lead and return on marketing investment (ROMI).
- Revenue contribution from digital marketing initiatives.
- Website traffic growth, engagement metrics, and campaign effectiveness.
Qualifications & Experience:
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- Minimum of two (2) years’ proven experience in digital marketing, demand generation, or performance marketing.
- Experience in Marketing, Fintech, Insurance, or Real Estate sectors will be an added advantage.
- Strong hands-on experience with digital marketing tools, SEO, paid media platforms, and analytics.
Commission: Performance-based commission linked to successful conversions.
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How to Apply
Submit updated CV and cover letter to: hr@fantomgrp.com.
Subject Line: Digital Marketer.
Deadline: On or before 16th January 2026.
Note: Applications reviewed on a rolling basis; early applications encouraged.
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