Brand Operations Manager Job Nestlé

Marketing Jobs, Nestlé Jobs. Brand Operations Manager leads brand/ICP plan execution and investment management, requiring 3+ years marketing experience, cross-functional collaboration skills, and brand-building capability. 8-month fixed-term maternity cover contract in Nairobi.

Position Summary

• With a history spanning over 150 years, Nestlé is one of the world’s leading food and beverage companies.
• We are looking for a Brand Operations Manager to join our Nutrition business on a fixed-term maternity-cover basis.
• The Brand Operations Manager will be responsible for driving brand strategy and execution across East and Horn of Africa, ensuring business continuity and delivery of key brand priorities during the maternity-cover period.
•  The role requires someone who can step in quickly, take ownership of the portfolio, and work effectively across commercial and cross-functional teams in a dynamic, science-driven Nutrition environment.

Responsibilities

Consumer & Brand Building

• Develop and update consumer understanding and the consumer engagement funnel for assigned brands.
• Activate Brand Essence consistently and translate insights into relevant brand experiences.
• Manage product and packaging experience, including key brand-health and Nutrition, Health and Wellness measures.

Shopper, Innovation & Commercial Planning

• Understand the in-store environment and contribute to category, promotional, channel and SKU recommendations.
• Apply innovation levers and support the innovation/renovation pipeline to maintain brand vibrancy.
• Contribute to and execute strong, functionally aligned brand and ICP plans.

Performance & Investment

• Track brand performance, health and strategic alignment.
• Understand the business impact of PFME and TTS investment and support disciplined marketing-spend decisions.
• Use business and consumer insights to identify risks, opportunities and corrective actions.

Agency & Stakeholder Management

• Partner with communication and activation agencies to deliver engaging, on-brand experiences.
• Collaborate with Sales, Supply Chain, Technical, R&D, Finance, regional/category marketing and other stakeholders.
• Maintain momentum throughout the maternity-cover period.

Key Success Measures

• Continuity of brand plans across the focus markets.
• On-time delivery of priority brand and ICP activities.
• Brand/consumer health and commercial performance.
• Quality of innovation/renovation and shopper execution.
• Disciplined PFME/TTS investment and cross-functional delivery.

Qualifications

• Minimum 3 years’ marketing experience.
• Demonstrated experience working effectively across cross-functional teams.
• Strong consumer and shopper understanding with practical brand-building capability.
• Experience executing brand/ICP plans, monitoring performance and managing marketing investment.
• Strong project management, negotiation, communication and stakeholder-management skills.
• Previous Nutrition, Medical, consumer-healthcare or science-led category exposure will be advantageous.
• Ability to learn quickly, work with limited ramp-up time and deliver confidently in a fixed-term cover role.

How to Apply

Click here to apply