RM – Product & Development – Youth Banking Job Kingdom Bank
Finance Jobs, Kingdom Bank Jobs. Responsible for developing and improving youth banking products, researching customer needs and monitoring product performance to drive growth and engagement. Requires a Bachelor’s Degree in Business, Marketing, Finance, or a related field, with at least 3–5 years of experience This is a full-time, on-site position based in Nairobi
Key Responsibilities
- Lead the design, development, enhancement, and lifecycle management of innovative Youth Banking products and value propositions across deposits, savings, payments, digital banking, lending, investments, insurance, and lifestyle solutions.
- Develop product concept papers, business cases, pricing proposals, financial models, and commercialization plans to support product approvals and successful market deployment.
- Manage the end-to-end product development process, including approvals, testing, pilot programmes, user acceptance testing (UAT), launch readiness, implementation, and post-implementation reviews.
- Drive continuous product innovation and proposition enhancement to improve competitiveness, customer experience, market relevance, and portfolio profitability.
- Develop customer progression pathways that support youth customers from transactional banking relationships to advanced savings, credit, investment, and wealth-building solutions.
- Conduct customer segmentation, market research, competitor analysis, customer journey mapping, and portfolio analytics to identify customer needs, market opportunities, and emerging trends.
- Translate customer insights, market intelligence, portfolio performance data, and stakeholder feedback into actionable product enhancements and growth initiatives.
- Design and implement youth empowerment programmes and value-added services through strategic partnerships and ecosystem collaborations to strengthen customer engagement, financial inclusion, retention, and portfolio growth.
- Establish and manage strategic partnerships with educational institutions, youth organizations, fintechs, employers, business support organizations, and development partners to enhance the Youth Banking value proposition and expand market reach.
- Monitor and report on product and portfolio performance indicators, including customer acquisition, account growth, balances, transaction volumes, revenue, profitability, engagement, retention, and utilization.
- Conduct regular portfolio reviews and recommend pricing adjustments, product enhancements, service improvements, and process optimization initiatives to drive sustainable growth and profitability.
- Support the achievement of Youth Banking business objectives through effective product management, market development initiatives, and customer acquisition strategies.
- Track the commercial performance and return on investment of product initiatives and recommend corrective actions to improve business outcomes.
- Ensure all Youth Banking products and services comply with regulatory requirements, internal policies, product governance frameworks, risk standards, and consumer protection principles.
- Maintain comprehensive product documentation, risk assessments, approvals, policies, procedures, and governance records throughout the product lifecycle.
- Collaborate closely with ICT, Operations, Risk, Compliance, Legal, Finance, Marketing, Branch Banking, Partnerships, and Business Development teams to deliver successful product and business initiatives.
- Develop and deliver product training, sales enablement materials, and stakeholder engagement programmes to support product adoption and execution across the Bank.
- Prepare management reports, portfolio reviews, business cases, and performance updates to support strategic decision-making and governance processes.
- Serve as the Bank’s subject matter expert on Youth Banking products, customer segments, market trends, and value propositions.
Qualifications
Academic Qualifications
- Bachelor’s Degree in Business Administration, Finance, Economics, Marketing, Banking, Statistics, or a related field.
- Professional qualifications in Product Management, Digital Banking, Marketing, Project Management, Customer Experience, or Financial Services will be an added advantage.
Experience
- Minimum of five (5) years’ relevant experience in product development, product management, proposition development, marketing, customer experience, business development, or retail banking.
- Proven experience in developing and managing customer-centric banking products and services.
- Demonstrated experience in market research, customer segmentation, portfolio analytics, and business case development.
- Experience in youth banking, digital financial services, ecosystem partnerships, or retail banking will be an added advantage.
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