Regional Relationship Manager – SME Job Equity Bank, Nairobi, Kenya
Key Responsibilities
Business Development:
- Develop and implement annual and quarterly financial plans and budgets for the region.
- Manage borrowing and non-borrowing customers in the region to boost customer loyalty, reduce risk of loss, and drive business growth.
- Regularly assess and adjust strategic initiatives within the region/segments to ensure effective outcomes.
- Lead and direct efforts within the segments to grow the business and achieve set targets in optimal proportions.
- Cultivate and strengthen relationships with both existing and potential customers, identifying and sharing market opportunities and insights to guide business and product development.
- Lead and conduct regular business visits to bank clients, prospects, and branch/affiliates to foster relationships and drive growth.
- Maintain a sustainable, profitable, and high-quality balance sheet by managing key financial metrics.
- Enforce cost optimization strategies to maximize resource efficiency and minimize expenses.
- Continuously evaluate and enhance customer value propositions for different customer segments.
Market & Customer Service:
- Collaborate with regional business stakeholders to develop and implement sales initiatives.
- Continuously gather and analyze market intelligence to identify new markets, customer trends, regional government directives, and policy changes.
- Represent and promote the Bank as its brand ambassador in all interactions.
- Contribute to the development and execution of strategies that strengthen and position the Equity brand within target markets.
- Coordinate and lead business banking marketing initiatives to drive awareness and engagement.
- Initiate, build, and sustain strategic business partnerships to support long-term growth.
- Position Equity Bank Kenya as the preferred banking choice in the market.
- Ensure strict adherence to the Bank’s customer service standards and policies.
- Drive market share growth in alignment with strategic goals, ensuring profitability, ethical practices, and sustainability.
Audit Risk & Compliance:
- Ensure the loan book quality across various segments within the region meets established standards.
- Actively participate in the Regional Credit Committee in accordance with policy guidelines.
- Enforce adherence to policies and procedures set by regulatory authorities, Equity Bank, and other stakeholders.
- Develop and implement effective Business Continuity Plans for each segment.
- Drive improvements in audit and risk ratings for the region, ensuring they remain within set thresholds based on key performance indicators.
- Communicate and clearly articulate the Bank’s risk and control environment to unit staff, ensuring a strong understanding and adherence.
People Management:
- Leverage existing competencies and create new ones to secure a competitive advantage.
- Ensure the recruitment and retention of skilled human resources to deliver exceptional service, achieve targets, and optimize business efficiency.
- Manage succession planning at the segment level, ensuring competent successors are in place for key positions to ensure business continuity and effective cost management.
- Mentor and coach staff to build their capacity and enhance performance in their assigned roles.
- Provide career guidance, offer learning opportunities, and assign tasks that support engagement and career development.
- Foster a positive work environment by maintaining high morale and keeping staff motivated across the region.
- Set clear performance expectations and conduct timely performance evaluations to maintain high performance standards.
- Conduct weekly performance review meetings with Business Banking officers in the region to monitor progress and address concerns.
- Drive regional staff growth and development by identifying talent and aligning them with appropriate opportunities.
- Identify staffing gaps and advise the Regional RM Business on the optimal deployment of staff across branches.
- Ensure compliance with HR policies in the management of employees.
Performance & Reporting:
- Optimize the Bank’s Management Information System to effectively manage staff performance.
- Ensure the proper segmentation of the Bank’s client database and implement targeted marketing strategies across various business segments.
- Submit relevant and timely reports to key stakeholders to support informed decision-making.
- Perform any additional duties as assigned by the line manager.
Qualifications and Experiences
- Bachelor’s degree in business administration, finance, or a related field.
- At least eight (8) years of experience in commercial credit, financial analysis, or banking, four (4) years of which must be as a Business Client Advisor or similar role.
Key Competencies & Skills
- Strong understanding of organizational effectiveness and operations management.
- Proven experience in budgeting, forecasting, and financial planning.
- Exceptional leadership and management abilities.
- Skilled in developing, implementing, and reviewing policies and procedures.
- Expertise in overseeing budgeting, reporting, planning, and auditing processes.
- In-depth knowledge of relevant legal and regulatory requirements.
- Proficient in identifying and addressing challenges and opportunities for the company.
- Excellent communication skills, both written and verbal.
- Outstanding organizational and time-management abilities.
How to Apply
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