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Regional Customer Marketing Lead Job Safaricom
Regional Customer Marketing Lead Job. Sales Jobs in Kenya
Job Responsibilities
- Health and Safety; Uphold the company code of conduct, policies and procedures, ensuring integrity and accountability in every aspect of your work and adhere to safety, health, and wellbeing policies, guidelines and procedures in all actions and decisions.
- Drive the delivery of daily, monthly, quarterly, and annual regional business targets through insight-led commercial initiatives.
- Develop and execute region-specific marketing plans, trade activations, and shopper engagement programs across all channels.
- Lead prioritization of clusters, territories, and sites within the region to optimize marketing investment and execution.
- Develop and manage Category, Brand, and Shopper Marketing programs from concept to final activation and post-campaign evaluation.
- Ensure integration and alignment between sales and marketing for cohesive regional go-to-market execution.
- Supervise and coordinate channel partner activities to ensure brand consistency and availability at all outlets.
- Maintain 100% compliance to regional branding standards, including POS materials, signage, and dealer outlet visibility.
- Own the regional marketing budget and ensure ROI through effective tracking, evaluation, and optimization.
- Provide coaching and leadership to direct reports, ensuring delivery of impactful regional campaigns and events.
- Manage regional agency relationships and briefing processes for all BTL and experiential campaigns.
Read More>>>3 Expert-Backed CV Tips To Stand Out In A Competitive Job Market
Qualifications
- Undergraduate degree in a Business-related field.
- A postgraduate certification in Sales & Marketing is an added advantage.
- 5–8 years of progressive experience in Sales and Marketing, with a strong track record in trade marketing, category development, or brand management.
- Excellent commercial acumen and an analytical mindset.
- Strong project management and strategic planning abilities.
- Proven experience in translating customer insights into successful marketing programs.
- Advanced stakeholder management and team collaboration skills.
- Experience working with agency partners and managing large-scale BTL activities and budgets.
- Highly organized with strong attention to detail and the ability to manage multiple initiatives under pressure.
Read More>>>The CV That Changed Everything: Joseph Keli’s Breakthrough Story
How to Apply
🚨 Before You Apply for This Job… Is Your CV Ready For The Competition?
This job will attract 1000+ applicants. Sadly, many qualified professionals miss out on interviews — not because they lack experience, but because their CV does not clearly demonstrate why they qualify for this specific job.
You may be qualified. But if your CV is too generic, outdated, or not aligned to the job requirements, you’ll not be shortlisted.
Using the same CV for every application also rarely works.
And while many candidates are now using AI to rewrite their CVs, polished wording alone does not guarantee interviews.
AI can write your CV. We know what gets shortlisted.
🎯 Want to improve your chances of getting shortlisted for THIS job?
Email your CV today to cvwriting@corporatestaffing.co.ke
Subject: CV Review & Upgrade
Our recruiters will review your CV and show you how to position your experience better for the job you are targeting. Learn more about our CV upgrade service here.