Marketing Executive Job Hemingways Collection

Communication Jobs, Hemingways Collection Jobs. Responsible for implementing marketing campaigns, coordinating events, monitoring market trends, and preparing campaign performance reports. Requires a Diploma or Bachelor’s Degree in Marketing, Communications, Business, or a related field, with at least 4 years of marketing experience. This is a full-time, on-site position based in Nairobi.

Key Responsibilities

Marketing Campaigns & Promotions

• Develop and execute Integrated marketing campaigns across the Hemingways Group
• Create and coordinate seasonal offers, packages and
• promotional campaigns in collaboration with commercial and operational teams.
• Monitor campaign performance and recommend
• Improvements to maximise results.
• Maintain a forward-looking promotional and marketing calendar.

Content Creation & Brand Management

• Create engaging content across digital, social media, email and print channels.
• Write compelling copy for social media, newsletters, websites, advertisements, brochures and promotional materials.
• Coordinate photography and videography projects, including content shoots across Group properties.
• Ensure brand consistency across all communications and marketing materials.

Social Media Management

• Manage and grow social media channels across the Group including Instagram, Facebook, Linkedin and YouTube.
• Develop content calendars and publishing schedules.
• Create engaging captions, reels, stories and short-form video content.
• Manage community engagement and audience interactions. 
• Track performance and provide insights and recommendations to drive growth and engagement.

Meta Advertising

• Plan, execute and optimise Meta advertising campaigns across Facebook and Instagram
• Develop campaign audiences, objectives and creative assets in line with marketing goals.
• Monitor performance and provide recommendations to improve campaign effectiveness.
• Report on campaign results and key performance indicators Email Marketing & CRM
• Create and execute email marketing campaigns across the Group
• Support audience segmentation and targeted communications.
• Track performance, including open rates, click-through rates and conversions.
• Support guest retention and loyalty initiatives through effective communication strategies.

Influencer & Partnership Management

• Identify, recruit and manage relationships with influencers. content creators and brand partners.
• Coordinate influencer stays, content creation and campaign deliverables.
• Monitor campaign performance and return on investment.
• Support media visits, familiarisation trips and partnership opportunities.

Reporting & Analytics

• Prepare monthly marketing performance reports.
• Analyse campaign, social media and email marketing performance.
• Provide actionable insights and recommendations based on marketing data and trends.
• Monitor competitor activity and identify opportunities for growth and innovation.

Asset Management

• Maintain and organise the Group’s photography, videography and marketing asset libraries
• Ensure marketing materials remain current, accessible and aligned with brand standards.
• Coordinate the distribution and usage of approved assets across the business.

Qualifications

Essential

• Bachelor’s Degree in Marketing, Communications.Public Relations, Business or a related field.
• Minimum of 4 years’ experience in a similar marketing role. Strong content creation and copywriting skills.
• Experience managing social media accounts for a brand or Experience with email marketing platforms and CRM systems. Experience managing Meta advertising campaigns. Strong organisational and project management skills. Excellent attention to detail.
• Proficiency in Microsoft Office and Canva. Desirable
• Experience within luxury hospitality, tourism or travel.
• Experience managing influencer campaigns and partnerships
• Photography, videography or content creation skills
• Experience coordinating content shoots and marketing campaigns.

Personal Attributes

• Creative, proactive and commercially minded.
• Excellent written and verbal communication skills.
• Strong organisational and time-management abilities.
• Ability to manage multiple projects simultaneously. Self-motivated and results oriented.
• Strong stakeholder and relationship-management skills.
• Passion for hospitality, travel and luxury brands.

How to Apply

CV’s to be sent to recruitment@hemingways.co