Corporate Sales Manager Job Nairobi, Kenya
Reporting to: Head of Sales
Direct Reports: Key Account Manager, Corporate Sales Executives
Our client is a leading beverage company in Kenya and a prominent player in the bottled water industry, offering a range of products including mineral water, sparkling water, juice, and energy drinks. The company has achieved sustainable growth through customer-centric solutions, operational excellence, and disciplined commercial execution.
The Corporate Sales function is led by a Corporate Sales Manager, who is responsible for driving profitable growth through strategic customer partnerships, business development, commercial governance, and effective leadership of the Corporate Sales team.
Job Purpose
Lead the Corporate Sales function by developing and executing commercial strategies that deliver profitable growth, strengthen strategic partnerships, maximize customer lifetime value, and position our client as the preferred beverage partner for corporate and institutional customers.
Key Responsibilities:
Overall Leadership;
- Develop and manage relationships with key stakeholders both internally and externally.
- Strong leadership and influencing skills to effectively manage wide variety of stakeholders and teams.
- Provide leadership, guidance and support to direct reports ensuring a motivated and high performing team.
Volume & Revenue Growth Management;
- Drive volume and revenue growth through effective customer retention and acquisition strategies, including tender process management.
- Ensure existing customers are constantly purchasing and contracts are renewed in good time where applicable.
- Manage and structure commercial proposals that create value for both the customer and the business.
- Drive total portfolio focus ensuring full exploitation of upselling and cross-selling opportunities with both existing and new customers.
Performance Management;
- Conduct regular performance reviews and ensure timely submission of insightful reports to drive delivery of key objectives including Vol, Val & Sales Collections.
- Own customer satisfaction by advocating excellent service delivery and lead supplier evaluation/appraisal discussions with key customers ensuring remedial actions are implemented.
- Establish and maintain solid relationships with key customers and lead the development of supplier contracts / JUBPs.
- Champion business development initiatives & own delivery of all segment activities / initiatives.
Resources Management;
- Maintain proper and current record of sales tools, equipment and resources and conduct regular
- reviews of their usage and efficiencies.
- Maintain an up-to-date data base of customers including all contracts, agreements etc. and ensure timely actions are taken as / when required.
Scorecard KPIS
- Performance (40%): Volume, Revenue, Margin, DSO.
- Customer Base (20%): Satisfaction, Retention, Renewal.
- New Business (20%): Pipeline, Acquisitions, Tender Win rate, Revenue.
- People (20%): Team Performance, Coaching, Engagement.
Qualifications;
- Bachelor’s degree in Business/Marketing or related field; minimum 5 years B2B sales experience in beverage or FMCG, with at least 2 years in Corporate Sales leadership.
- Minimum of 5 years’ Sales experience in Corporate Sales (B2B) and Key Account Management, preferably within the FMCG industry.
- Excellent communication, presentation and negotiation skills.
- Business Acumen and highly developed commercial understanding
- Demonstrated experience in tender process and contract negotiations
- Proven leadership experience and demonstrated ability to develop and manage a highly motivated team.
- Proficiency in CRM systems and Microsoft Office Suite.
- Experience in Beverage Industry to be an added advantage.
How to Apply
If you are up to the challenge and possess the necessary qualifications and experience, please send your CV, quoting only the job title in the email subject (Corporate Sales Manager), to jobs@corporatestaffing.co.ke before 31st August 2026
NB: Only shortlisted candidates will be contacted. If you do not receive any communication from us within two weeks of your application, kindly consider your application unsuccessful. We appreciate your interest and thank you for applying
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