BYD Sales Manager Job CFAO Motors

Sales & Marketing Jobs. CFAO Motors Jobs

JOB PURPOSE

The BYD Sales Manager is responsible for the management of BYD EV Sales in Kenya, BYD being a new Brand in the Kenyan market but already world leader in EV sales. The objective is to combine Sales Manager & Business Development skills to establish BYD brand in Kenya by identifying the right customers & markets, and subsequently develop the best sales approach to maximize BYD sales as the potential is high.

MAIN RESPONSIBILITIES OF THE JOB

Commercial

Formulate and implement sales strategies to;

Expand BYD customer base and market share

Drive the realization of BYD sales targets

• Establish and lead a dynamic sales team tailored to the specific needs of the electric vehicles market
• Meet with potential clients and grow long-lasting relationships by understanding their needs. Accompany the Sales Executives for support & coaching purposes.
• Ensure customer satisfaction through timely support and feedback to customer queries, comments and complaints.
• Set sales goals, evaluate performance to goals and propose adjustments if needed and achieve the goals set for the sales team, analyze regularly the gaps & propose solutions to close the gaps (individual or collective) to improve the performance.
• Organize the work of the sales team for efficiency & performance (split of database, tools, individual goals…) and co-ordinate performance management for the department to ensure high performance and retention of staff.
• Propose organization changes when required (hire a new Sales Executive, reorganize the tasks & responsibilities)
• Provide detailed and accurate sales forecasts.
• Continually develop knowledge of the business climate, applications and competition.
• Prepare and submit expense budgets to ensure the allocation of sufficient resources critical for the implementation of the department sales plans.
• Monitor the utilization of resources to avoid wastage (Resource Management);
• Coordinate credit management in the department to ensure minimal bad debts.
• Coordinate the operations of the department for enhanced efficiency and effectiveness in the delivery of service.
• Promote the CRM as the tool which utilization must be optimized, check accuracy constantly & develop new functionalities through the CRM to improve efficiency & sales performance.
• Monitor the utilisation of demo cars assigned to ensure full compliance with the CMK guidelines.

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Operational

• Conduct business prospecting to ensure the achievement of the monthly order intake and sales targets for the sales team.
• Carry out weekly follow through of the sales process for vehicle sales orders and liaise with various departments to ensure lead times are adhered to;
• Inventory Management
• Approve customer vehicle orders in the system to ensure timely processing of the sales;
• Give approvals and confirm price levels and discounts to customers to ensure prices are competitive and protect the company against possible loss;
• Sign off Delivery note/gate passes to ensure payment terms are complied with and invoices are properly prepared before sign off;
• Check and approve proposals for promotions and promotional items to ensure value for money, cost and quality;
• Follow up on debtors and report to the management to ensure appropriate strategies are employed to recover monies owed to the company .
• Develop a robust network of agents and secondary distribution outlets across various counties.

KNOWLEDGE, SKILLS AND EXPERIENCE

• Minimum level of academic and professional qualification required to perform effectively in the role
• Bachelor’s Degree in Business, Engineering or relevant field from a recognized institution
• Diploma in Sales and Marketing from a recognized institution
• Minimum level of experience required to perform effectively in the role
• 8 years of relevant working experience in the automotive industry, with 4 years of experience in a sales management position in a company of comparable size
• Successful experience in Sales management, ideally with the establishment of a new Brand
• Experience in electric vehicle sales is an added advantage

COMPETENCIES

Technical

• Successful Sales Management track-record
• Knowledge of Electric Vehicles (EV) which includes the basic working of the EV
• Computer Literacy
• Knowledge of relevant legislations related to the motor industry
• Knowledge of the current telematics as provided in the market
• Financial Knowledge
• Knowledge of Government of Kenya Regulations
• Knowledge of Profession body Regulations – KMI regulations

Functional

• Excellent customer service and verbal communication skills are essential for this role
• Analytical (Qualitative & Quantitative)
• Report writing skills- ability to develop reports
• Presentation skills
• Project management
• Strategic development and implementation
• Budgeting
• Policy development and implementation

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How to Apply

If you meet the requirements, kindly forward your application enclosing a detailed curriculum vitae together with a cover letter by 13th February 2026 to Applications-Multibrand@cfao.com

Please indicate BYD Sales Manager as the header of your email