Business Development Manager, Broker Channel Job Liberty Life

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Job Summary

The role holder will be responsible for driving implementation of the sales strategy for the corporates’ market segment to ensure achievement of the department’s strategy through broker channels.

Key Responsibilities

• Participate in the formulation and the implementation of the sales strategy in line with overall growth strategy of the business.
• Identify broker business opportunities, negotiate and close business deals within the company quality business guidelines to increase the market share.
• Manage and maintain existing corporate client relationships to identify opportunities for cross selling, areas of growth and new business acquisition.
• Drive sales targets through focused partner relationships under the broker channel.
• Manage and recruit broker partners to identify opportunities for new business acquisition, cross selling and upselling on existing business.
• Provide accurate and competitive quotations for all the products lines and ensure they are delivered promptly to brokers and prospective clients.
• Conduct continuous product training for all brokers in order to ensure product knowledge and professionalism is upheld and clients are advised appropriately to avoid misrepresentation.
• Manage a portfolio of strategic corporate clients to enhance increased revenue.
• Develop Market intelligence on key portfolio accounts, competitor analysis and industry trends.
• Build excellent working relationships with internal team, marketing staff and other managers to increase sales opportunities and thereby maximize revenue for their organization.

Qualifications

• Bachelor’s degree in Insurance, Marketing or other business-related discipline
• Diploma in Insurance (ACII or AIIK) Member of CII or IIK

Experience

• 10 years’ experience in the insurance industry, 3 of which should be in a supervisory role

Competencies

• Sales and marketing skills
• Managing and executing strategy
• In depth understanding of insurance operations and concepts
• Knowledge of insurance regulatory requirements
• Knowledge of underwriting processes, procedures and concepts
• Insurance product knowledge
• Stakeholder management skills
• Formulating strategies and concepts
• Entrepreneurial and commercial thinking
• Planning and organizing
• Relating and networking
• Working with people
• Adapting and responding to change
• Deciding and initiating action
• Persuading and influencing
• Presenting and communicating information

How to Apply

If you meet the above requirements, you are encouraged to forward your application and updated CV to vacancies@heritage.co.ke by 26th May 2026. Clearly state the job title on the subject heading.

Liberty Kenya is an equal opportunity employer and actively encourages diversity. Please note that only shortlisted candidates will be contacted.