Sales & Business Development Lead, Auto Spares Division Job Accurex

Sales & Business Development Lead, Auto Spares Division Job

Job Description

Job Role

To lead and execute growth strategies across two core product lines—auto parts and water & irrigation solutions—by driving B2B and B2C sales, expanding market reach, deepening customer relationships, and enabling sales performance through structured, data-driven approaches.

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Compensation will be competitive and is open to negotiation based on experience and fit.

Key Responsibilities

Sales Strategy & Market Development

• Identify and target high-potential sectors such as transport companies, construction firms, farmers, and institutional clients.
• Design and implement segmented go-to-market strategies for auto parts and irrigation product lines.
• Map market demand, product cycles, and sales potential across regions.
• Monitor performance against targets and adjust strategy based on data insights.

Client Acquisition & Account Management

• Generate, qualify, and convert sales leads through structured outreach.
• Maintain and update customer data in CRM systems for follow-up and engagement.
• Conduct in-person and virtual client meetings to strengthen relationships.
• Build long-term B2B partnerships with a focus on repeat sales and referrals.

Retail & Walk-In Sales Growth

• Create and execute in-store promotions, product displays, and signage strategies.
• Increase foot traffic through WhatsApp broadcasts, SMS alerts, and referral campaigns.
• Build loyalty among walk-in customers including mechanics, garage operators, and small-scale plumbers.
• Train counter staff to optimize upselling and client engagement techniques.

Wholesale & Reseller Channel Expansion

• Identify and recruit resellers such as hardware shops, agro-dealers, and regional agents.
• Develop tailored packages including credit terms, pricing structures, and support materials.
• Manage relationships with wholesale customers to ensure consistency in supply and service.
• Explore opportunities for co-branding, shelf visibility, and last-mile delivery partnerships.

Market Intelligence & Pricing Strategy

• Track pricing of key spare parts and irrigation products across competitors.
• Analyze trends in product movement and customer preferences.
• Recommend bundling, discounting, and loyalty incentives to improve margin and volume.
• Advise on stock planning based on seasonal trends and high-demand items.

Sales Operations & Reporting

• Prepare accurate sales forecasts, pipeline updates, and performance reports.
• Support the creation of sales proposals, product presentations, and promotional content.
• Coordinate internal meetings to review sales progress and market challenges.
• Provide insights to inform inventory decisions and strategic planning.

Qualification

• Commercial awareness across auto and irrigation markets
• Strategic thinking with a hands-on approach
• Strong communication and negotiation skills
• Data analysis and report generation
• Team coordination and leadership
• Integrity, adaptability, and customer focus

How to Apply

Click Here to Apply