Regional Business Executive Mombasa- Agri Mehanization Job CFAO Motors
Sales & Marketing Jobs. CFAO Motors Jobs
Job Purpose
The position is responsible for:
- Achievement of set sales targets for Units, implements and spare parts
- Brand development and promotion in the region
- Dealer support in the assigned region
- Planning and execution of Sales and Marketing events in the region
- Customer relationship Management
Key Responsibilities
Operational Responsibilities
- Develop and coordinate execution of Sales and Marketing events for Case and Captain brand development and sales enhancement
- Support dealers and agents in the region through product and sales training, promotional events, display/consignment units and joint customer visits
- Maintain database of all existing and potential customers and develop enduring customer relationship
- Conduct regular field visits to prospect for clients in order to expand the customer and market base for the Case & Captain tractors, Implements and spare parts
- Attend to referrals and clients who visit the showroom to promote products and close sales.
- Prepare accurate quotations and track conversion to sales
- Prepare and share timely sales, marketing events and other reports to assist management monitor and enhance performance
- Offer financing facilitation through sourcing, documentation, and follow-up on finance applications for clients to enhance the achievement of sales targets, and for customer retention.
- Coordinate and follow through on any after sales issues that arise after delivery of units to clients for enhanced customer satisfaction and retention.
- Plan and execute, in conjunction with Aftersales Manager, spare parts sales strategies in the region
- Gather and share market information on industry trends, emerging opportunities, competitors’ sales volumes and activities to assist in quick review of divisional strategies.
- Participate in marketing activities to promote Case & Captain products and product awareness for market expansion as well as acquisition of new customers.
- Support in training new staff and agents on product knowledge.
Qualifications
(Minimum level of academic and professional qualification required to perform effectively in the role)
- Bachelor’s degree in Sales & Marketing or Engineering or Business
- Minimum level of experience required to perform effectively in the role
- Minimum 3 years’ working experience in Sales in the Agriculture Machinery or Automotive industry
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