Brand Strategist & PR Lead Job
Communication Jobs. Peoplelink Consultants Ltd Jobs
Responsibilities
- Define brand positioning, value propositions, and messaging through brand audits and SWOT analysis.
- Execute PR strategies, press releases, and media outreach to foster positive public perception.
- Maintain brand consistency and visual identity across digital marketing, social media, and advertising platforms.
- Build and manage relationships with journalists, influencers, and internal stakeholders.
- Develop and implement crisis management plans to mitigate reputational risks and negative publicity.
- Collaborate with creative teams to produce brand assets, campaigns, and events.
- Analyze consumer trends and competitor strategies to refine market positioning.
REQUIREMENTS
- Hold a Bachelor’s Degree in Marketing, Communications, PR, or Business.
- Demonstrate proven experience in branding, marketing, or public relations.
- Utilize exceptional writing, editing, and storytelling skills.
- Apply analytical thinking to interpret data and guide strategic decision-making.
- Showcase strong leadership and project management skills while working across departments.
- Operate with proficiency in social media platforms, analytics tools, and content management systems.
How to Apply
Send your cv to: jobs@peoplelink.co.ke with “BRAND STRATEGIST & PR LEAD ” as the subject
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