Stop Letting AI Erase Your Career and Start Telling Your Real Story
Rita had done everything she was supposed to do.
She had updated her LinkedIn, researched the companies she was applying to, and spent three months going back and forth with an AI tool until her CV looked exactly the way she thought it should. The document was Clean very Professional and Serious. She had even paid for a premium version of the tool because someone on a career forum had said it produced better results.
Five months later, she had two first-round interviews and nothing beyond that.
When she came to me, she was not defeated, just tired in the specific way that comes from doing everything right and watching it go nowhere. She slid the CV across the table and said she had no idea what she was missing.
I read the first paragraph and understood immediately.
Six Years That Had Been Quietly Erased
Rita was a communications professional. She had managed the entire external communications function for a mid-sized company, which sounds straightforward until you understand what that actually involved. She had handled a reputational crisis that had hit the company on a Tuesday afternoon with no warning. Not one of those things was on her CV.
What was there instead was a summary describing her as a dynamic communications professional with a proven track record of delivering impactful messaging across diverse platforms.
Dynamic. Impactful. Diverse platforms.
Three words that appear on so many CVs they have stopped meaning anything at all. The AI had taken six years of specific, high-stakes, genuinely impressive work and replaced it with language that could describe anyone who had ever sent a press release.
What Happened When She Told Me The Real Story
I put the CV face down on the table and asked Rita to tell me about the crisis. Not the official version. What actually happened, what she did, and what the company looked like on the other side of it.
She talked for fifteen minutes. That story had been sitting inside a CV that said she had supported communications strategies and contributed to brand reputation management.
We rewrote it from that conversation. The crisis became the anchor of her professional summary, written simply and without drama but with enough detail that any communications director reading it would understand exactly what it had taken.
Four weeks later, Rita had three interviews. A senior communications manager role at a company she had been watching for two years offered her the position after the second round.
Her first message to me after signing was four words.
Should have done this sooner.
Bottomline
If your CV has been through every AI tool available and the interviews still are not coming, the tool was never the problem. What you gave it was. AI writes beautifully around the gaps you leave. It just cannot fill them.
We can. We start with a conversation, find the moments that got left out, and build something that makes a recruiter stop and reach for the phone.
Click here to get in touch with our CV experts. Your next opportunity could already be circulating, and your CV needs to be ready when it lands on the right desk

