Programme Lead, Consumer Demand NGO Job GAIN
NGO Jobs. Global Alliance for Improved Nutrition Jobs
About The Role:
GAIN is seeking a dynamic Programme Lead to oversee and guide GAIN’s Consumer Demand Creation programme, acting as the leader responsible for driving the strategic vision of market-based demand creation and providing technical leadership across GAIN’s consumer-centric approaches, design and implementation of activities that increase consumers’ motivation and ability to choose healthier and more sustainable foods. The Programme Lead will continue developing and refining GAIN’s distinctive demand approach, while providing strategic clarity on when and how to deploy different consumer-centric interventions (demand, SBCC, nutrition education). This role will be offered on a (2) year fixed term contract, subject to availability of funding and will be based in either of our offices in Nairobi, Kampala or Abuja.
The Programme Lead is responsible for setting the strategic direction of the programme, providing technical support and team management, ensuring that evidence-based behavioural, emotional and market-level approaches effectively increase demand for healthier and more sustainable foods. The role involved supporting multi-country initiatives, coordinating partnerships and representing GAIN externally.
Overall, this role will ensure that GAIN’s portfolio of work on demand creation delivers to the highest possible standards.
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Tasks and Responsibilities:
Programmatic and Strategic Leadership
- Oversee the Demand Generation Programme working in close collaboration with the respective programme and technical leads and leveraging their specific technical expertise, tools and resources available.
- Review and refresh GAIN’s demand creation approach Provide strategic clarity across GAIN on when and how to use different consumer-centric approaches (demand creation vs SBCC vs nutrition education), ensuring improved coherence and teams understanding their distinct purposes, channels, and target audience.
Technical project design and delivery support
- Provide collaborative advice and technical guidance to colleagues throughout the project lifecycle (design, implementation) on delivering strategically relevant, sound and feasible demand activities.
- Collaborate with KL focal points to define learning agenda and collaborate on M&E framework including roll-up indicators and theory of change/logic model, results framework, and monitoring templates.
Fundraising
- Generate resource mobilization opportunities in collaboration with the Consumer Nutrition Team Lead and the Chief Technical Officer, and lead on proposal development for the thematic area along with respective Leads and Programme Managers.
- Provide technical guidance to the Development Office, lead and contribute to the development of proposals for new funding.
Team and People Management
- Manage and mentor the Demand Generation team, interns and/or consultants, and support the recruitment of key staff.
- As part of a multi-site, multi-functional team, participate in organizational development taskforces to improve GAIN’s overall effectiveness
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