Marketing & Social Media Manager Job

Communication Jobs. Fanisi HR Solutions Jobs

Key Responsibilities

• Develop and implement a detailed, systemized marketing strategy for all property listings.
• Write compelling copy for website, social media, and brochures in line with the A-List brand tone.
• Manage content calendars and schedule posts across Instagram, Facebook, LinkedIn, YouTube,Titktok and WhatsApp.
• Oversee uploading of content to platforms including BuyRent Kenya and WhatsApp catalogue.
• Liaise with sub-agents to source property content, ensure folders are correctly updated on Google Drive.
• Work with the graphic designer to create branded marketing materials.
• Conduct occasional on-site visits for content creation (BTS, reels, highlights).
• Analyse performance metrics and prepare monthly reports on reach, engagement, and lead generation.
• Research and implement WhatsApp marketing tools (broadcast, catalogues, automation).
• Coordinate ad boosting, content reshuffling, and property rotation on BuyRent and socials.

Qualifications 

• Bachelor’s degree in Marketing, Communications, Media or related field.
• Minimum 2–3 years’ experience in real estate marketing or a fast-paced marketing environment.
• Proven track record of managing content calendars and digital campaigns.
• Excellent writing, copy-editing, and communication skills.
• Proficiency in Canva/Adobe Creative Suite, Google Drive, and social scheduling tools.
• Familiarity with real estate platforms.
• Strong organizational and time-management skills.
• Self-driven, creative, and comfortable working both independently and in a team.

How to Apply

If qualified and interested, please send your CV to careers@fanisi.net

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