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Marketing Manager Job Turaco
Communication Jobs. Turaco Jobs
About the role
The Marketing Manager will report directly to the Director of Business Development and collaborate closely with Turaco’s Service Center and country teams. As a seasoned marketer, the Marketing Manager will enhance Turaco’s brand presence and spearhead communication and PR strategies, while leading a lean team.
The successful candidate will be a results-oriented, creative thinker who thrives in a dynamic, fast-paced environment. This is an exciting growth opportunity to be at the forefront of an innovative insurance company.
Key Roles & Responsibilities
- Provide the marketing team with deep expertise, especially for a business in the B2B2C (Commercial Partnerships) space.
- Brand Management – Responsible for Turaco’s Brand positioning and voice, both internally to colleagues and externally to partners, customers, and other stakeholders.
- Enhance Turaco’s brand as a key micro-insurance and insure-tech player
- Promote the company’s overarching Partner acquisition, engagement, and retention strategies.
- Communication – Drive the marketing team’s communication strategy both online and offline, determining the ideal thought leadership opportunities and digital engagement.
- PR & Media – Coordinate the department’s engagement with media houses, agencies, and freelancers and guide the direction of our brand’s visibility.
- Creative Direction: support the marketing team by managing the design and production of assets for product launch campaigns and social media posts.
- Reporting: Tracking the effectiveness of marketing activities and reporting findings to the leadership team
- Manage a lean team and effectively allocate areas of responsibility and accountability.
- Internal Communications: work alongside the People Operations team to drive internal company communications that highlight our impact, team, values, and culture.
Key Qualifications & Your Profile:
- Willingness to work as a colleague with people across geographies and cultures
- You live Turaco’s values – Push boundaries, Work with excellence, and Profound respect for the individual
- 5 to 7 years of experience in Marketing (Brand Management, PR, or Communications)
- Bachelor’s degree qualification in Marketing or a related field.
- Additional professional qualifications are a significant plus.
- Strong knowledge and experience with B2BC (or WhiteLabel) business models.
- Understanding of Insurance terminology and how it is applied to daily work.
- A background in Insurance or a fast-growing Start-up is also a plus.
- Sound interpersonal and communication skills.
- Ability to work autonomously, take initiative, and get stuff done.
How to Apply
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