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BTL & Events Manager Job Red Giant Media

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We are seeking a dynamic BTL & Events Manager to lead our experiential and events marketing projects. This role goes beyond project management—you will also act as a strategic leader in the absence of the Managing Director (MD), ensuring smooth operations and effective decision-making.

  • Leading the planning, execution, and reporting of BTL campaigns and live events.
  • Managing budgets, timelines, vendors, and internal teams to ensure flawless delivery.
  • Acting as the primary point of contact for clients, ensuring high levels of satisfaction and retention.
  • Driving innovation in experiential marketing, brand activations, and consumer engagement.
  • Providing leadership and decision-making support when the MD is away, including team management and client representation.
  • Ensuring compliance with industry standards, safety requirements, and client expectations.
  • Bachelor’s degree in Marketing, Communications, Business, Events Management, or a related field.
  • Minimum 5 years of proven experience in BTL marketing, events management, or experiential campaigns.
  • Demonstrated leadership experience — must have managed teams, budgets, and client relationships.
  • Strong negotiation, vendor management, and stakeholder engagement skills.
  • Excellent communication and presentation abilities.
  • Track record of delivering successful large-scale activations and ROI-driven campaigns.
  • Added Advantage (not mandatory): Professional certifications in Project Management (e.g., PMP, PRINCE2) or Events/Experiential Marketing.

Employment Type & Compensation

  • Type: Full-time.
  • Compensation: Competitive salary based on experience.

Role Target Audience

  • This role is best suited for:
  • Senior-level professionals (5+ years’ experience) with a strong background in BTL, events, and leadership.
  • Experienced marketing professionals seeking to combine project delivery with executive leadership responsibilities.

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